Amid the vibrant rhythm of central Saigon, Dang Thi Nhu Street (District 1) has gradually earned its reputation as a mini fashion street — home to a collection of Vietnamese women’s local brands, each with a distinctive identity. From elegant and modern aesthetics to feminine, everyday wear, handcrafted designs, sustainable fashion, and socially responsible concepts, every brand along this street tells a unique story of contemporary Vietnamese fashion.
Below is a curated list of the Top 6 standout local women’s fashion brands on Dang Thi Nhu Fashion Street — names that are not only beloved by local fashion enthusiasts but also leave a strong impression on international visitors exploring District 1.
Daphale is one of Vietnam’s notable women’s fashion brands, recognized for its elegant, feminine, and minimalist style. The brand focuses on well-structured silhouettes, refined tailoring, and high-quality materials, creating a look that feels soft yet sophisticated. Daphale’s designs are suitable for both office wear and semi-formal occasions.
The brand’s strength lies in its harmonious blend of classic and modern elements. Dresses, tops, jumpsuits, and suits are easy to wear, easy to style, and help the wearer express a refined personal aesthetic.
Why international customers love Daphale:
Website: https://daphale.com
Address: 22 Dang Thi Nhu, District 1, Ho Chi Minh City
Opening Hours: 10:00 AM – 9:00 PM
FUNDAYN is a Vietnamese women’s fashion brand that embodies a youthful, modern, and inspiring spirit. The brand aims to celebrate the diversity of women’s styles — from feminine and refined to dynamic and expressive.
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FUNDAYN’s collections range from casual streetwear and everyday sets to dresses suitable for special occasions. Each design is thoughtfully tailored to flatter natural body shapes, using comfortable fabrics that fit seamlessly into an urban lifestyle.
Thanks to its versatility and strong mix-and-match potential, FUNDAYN is especially popular among travelers looking for stylish yet practical Vietnamese local fashion.
Website: https://www.fundayn.com
Address: 16 Dang Thi Nhu, District 1, Ho Chi Minh City
Opening Hours: 10:00 AM – 9:00 PM
Xeo Xo is a Vietnamese fashion brand deeply rooted in craftsmanship, sustainability, and local cultural identity. Its designs draw inspiration from traditional garments, natural materials, and handwoven or hand-dyed techniques, reinterpreted to suit modern lifestyles.
The brand’s aesthetic is rustic yet refined, featuring relaxed silhouettes, warm earthy tones, and materials such as linen, raw cotton, and handwoven fabrics. Each piece carries a distinctly Vietnamese feel and a strong connection to nature.
By stepping away from fast fashion, Xeo Xo has become a favorite among slow fashion enthusiasts who value cultural storytelling, artisanal craftsmanship, and long-lasting wear.
Website: https://xeoxo.com/vn/
Address: 43 Dang Thi Nhu, District 1, Ho Chi Minh City
Opening Hours: 10:00 AM – 9:00 PM
SC Studios (Social Commitment) is a Vietnamese women’s fashion brand known for its minimalist, elegant, and sustainable approach. The brand focuses on clean silhouettes, refined tailoring, and neutral color palettes, making its designs easy to wear, easy to style, and suitable for various occasions — from work and casual outings to light events.
Rather than chasing fast-moving trends, SC Studios emphasizes timeless designs that hold long-term value in a modern woman’s wardrobe.
Style & Key Highlights:
Website: https://www.scstudiosvn.com/
Address: 18 Đặng Thị Nhu, District 1, Ho Chi Minh City
Opening Hours: 10:00 AM – 9:00 PM
Tonyy by AnhLe is a Vietnamese fashion brand founded by designer Anh Lê, known for its feminine, elegant, and sophisticated style. The brand focuses on enhancing women’s natural beauty through precise tailoring, premium fabrics, and refined details.
Tonyy by AnhLe’s designs are ideal for office wear, formal events, light parties, or occasions that require a polished and graceful appearance. The pieces are understated yet distinctive, allowing the wearer to stand out through subtle elegance.
Key strengths of Tonyy by AnhLe:
Website: https://tonyy.vn
Address: 12 Dang Thi Nhu, District 1, Ho Chi Minh City
Opening Hours: 9:00 AM – 9:00 PM
WAA (WAA Studios) is a Vietnamese local brand specializing in unisex fashion accessories such as shoes, sandals, bags, and wallets. The brand is known for its minimalist, modern, and highly functional designs.
WAA products emphasize clean shapes, refined details, and neutral tones, making them suitable for both work and everyday outings. Beyond aesthetics, the brand is appreciated for comfort and practicality, offering accessories that pair effortlessly with a wide range of outfits — from feminine dresses to casual looks.
This makes WAA a popular choice among both local and international customers seeking well-designed, durable, and timeless Vietnamese accessories.
Website: https://waa-studios.com/
Address: 38 Dang Thi Nhu, District 1, Ho Chi Minh City
Opening Hours: 9:00 AM – 9:30 PM
It is no coincidence that Dang Thi Nhu Street has earned its reputation as a “mini Fashion Street” in the heart of District 1. Along this single street, you can easily discover a wide range of Vietnamese women’s local brands, spanning styles from elegant minimalism and feminine everyday wear to sustainable handcrafted fashion and thoughtfully designed accessories. Each store represents a distinct facet of contemporary Vietnamese fashion.
Beyond the Top 6 standout local brands mentioned above, Dang Thi Nhu Street is also home to many other Vietnamese fashion and accessory labels that enrich the area’s shopping landscape, including DMD Studio, DATT, HUY TRAN Studio, Hobb, Duc Studio, and Lasuzie Design,... Each brand carries its own identity, collectively turning the street into a familiar destination for both local fashion lovers and international visitors.
If you appreciate Vietnamese fashion and want to experience a truly local shopping scene in the center of Saigon, a stroll along Fashion Street Dang Thi Nhu is sure to offer plenty of inspiration — from discovering emerging brands to finding designs that genuinely reflect your personal style.
